United Arab Emirates
Shop
Dubai
The dealer
A Dubai cycling shop and adventure company inside Mushrif Park, curating custom bikes, premium kit and guided trips for riders of every level.
EDGE Cycling opened in 2021 and sits inside Mushrif Park, which makes it unusual among bike shops: the trails start where the shop ends. It curates and builds custom bikes, stocks premium kit and nutrition, and runs guided trips.
Alongside sales there is rental, a full workshop and sweat testing. That last one matters more in Dubai than in most places, where heat rather than gradient sets the limit on a long ride. Their own range leans towards adventure and gravel: Orbea, Allied, Ibis and Scarab Cycles.
SWI sits at the road end of that shelf. One frame, built to a rider's own measurements, meant to last.
A shop where the ride starts at the door, run by people who understand what riding in the Gulf actually asks of a bike.
SWI Cycling
Inside the build room
Every SWI is a custom carbon monocoque frame, laid up for one rider. Speak to this dealer about a test ride and a fitting, or configure a build and we will put you in touch.
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